Blog Outreach

Our approach to connecting with bloggers is unique. We communicate rather than 'PR' them, engaging with them on their terms and in a language they understand.

We always ask permission to send them material via a personalised and targeted email. We don't SPAM them with a press release – it's a much more personal approach that organically raises awareness of your acts.

We can help drive traffic to artist websites to achieve your data capture or sales targets and can secure third party endorsement on the top pages of the search engines. Our Blog Outreach service is currently used by clients such as Columbia Records, Island Records and Cheap Thrills Records. You'll receive two reports and screengrabs throughout the promotion.

Recent Success

Miike Snow

Black & Blue / Columbia

Miike Snow

Leading with a mix from the popular Swedish remixers Savage Skulls, Your Army secured posts of this track from a huge selection of music blogs, including Discobelle, Big Stereo, IHEARTCOMIX,... See more

Annie

Two Of Hearts / Island

Annie

Having worked on previous releases, Your Army identified blog tastemakers who were fans of Annie, carefully targeted them with the Stacey Q cover and began securing posts online within minut... See more